Meet the Starlings of Swaffham Team

Kim Starling

Director Kim is the daughter of Basil & Dorothy, growing up in Norfolk surrounded by flowers and fruit! She learnt the roots of the business from a young age, and proudly runs Starlings with the same ethics and family values today. She is especially passionate about working with many local suppliers and sourcing the finest products, as her father always said – “Buy the best and forget the rest”

Dorothy Starling

With over 50 years in the industry, Dorothy is a fantastic florist and well-known character in Swaffham. Semi-retired now, Dorothy is still Queen of the fruit baskets and her window displays are always talk of the town!


The lovely Jola joined Starlings of Swaffham back in 2004. Her natural artistic flair and experience working in flower shops in Poland has brought a European and very natural feel to many of our floral designs, especially our simply wrapped bouquets.


Sue has been a florist for over 17 years and joined our team 18 months ago - she is really popular with our regular Swaffham customers. A brilliant wedding florist with a large and varied skill set, she has a fantastic eye for design and colour to create beautiful bouquets and arrangements with a wow factor.


Local gal Abbie, who lives in nearby Necton, first joined the company as a Saturday assistant, and is now learning all aspects of the business full time.  Abbie is passionate about the digital side of the business and a talented social media user - which has been so important to us during the pandemic. We benefited from having our website & online shop, which meant we were able to deliver veg boxes in and around Swaffham to our customers who most needed them, and our luxury fruit baskets (made in our Swaffham shop) were being delivered by courier all across the UK as thoughtful gifts during lockdown.


Our driver and expert fruit basket packer! Paul can be found out and about daily delivering flowers & fruit – covering the villages and towns between Downham Market and Fakenham and further afield by request. One Christmas he delivered fruit baskets across Suffolk dressed as Santa!


Driver, chief veg box packer and holly wreath maker. Jane is happiest out on the road in her van, delivering fresh flowers, fruit baskets and veg boxes to our Norfolk customers – even known to pull on her wellies to ensure safe delivery whatever the weather! Jane loves Norfolk and particularly enjoys visiting our beautiful villages, especially Massingham and Weasenham.